Sales Development Representative salary in the North Region of Texas nonmetro area
Hiring a sales development representative costs less in the North Region of Texas nonmetro area than in Texas or the country as a whole. The median is $59,530 a year1: 3.5% below the Texas statewide median of $61,680 and 14.9% below the US median of $69,990. Nationally it ranks #254 of 520 areas. BLS counts about 1,700 people in this job here, 1% of the Texas total.
BLS occupation 41-3091, area North Region of Texas nonmetropolitan area. Data from the May 2025 release, checked 2026-10-15.
Pay in the North Region of Texas nonmetro area against Texas and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| North Region of Texas (Nonmetro) | $30,490 | $59,530 | $123,720 | |
| Texas | $33,360 | $61,680 | $127,930 | |
| United States | $37,980 | $69,990 | $148,840 |
Sales development representatives at the 90th percentile earn $123,720, 4.1 times the 10th percentile; the US ratio is 3.9. The middle half of sales development representatives in the North Region of Texas nonmetro area earns $40,620–$84,390. The mean ($68,850) is 16% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is $43,770 wide, between the figure for Texas ($43,030) and the US figure ($52,810).
What to budget for a sales development representative here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $30,490 | $2,541 | $14.66 | $39,342 |
| 25th percentile | $40,620 | $3,385 | $19.53 | $52,413 |
| Median | $59,530 | $4,961 | $28.62 | $76,813 |
| 75th percentile | $84,390 | $7,032 | $40.57 | $108,890 |
| 90th percentile | $123,720 | $10,310 | $59.48 | $159,639 |
The step from the 25th percentile to the median is $18,910 a year; from the median to the 75th it is $24,860, or about $32,077 once benefits are added. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $69,990 falls between the median and the 75th percentile in the North Region of Texas nonmetro area, and the Texas statewide median of $61,680 falls there too.
What a hire really costs in the North Region of Texas nonmetro area
At the $59,530 median, a local hire costs about $76,813 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, about $17,283 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.
Other roles in the North Region of Texas nonmetro area
Of the 17 roles we track in the North Region of Texas nonmetro area, this one ranks #6 by median pay, between office managers ($60,380) and marketing specialists ($58,360). Project Coordinator is the highest at $85,190.
| Role | Median | vs sales development representative | Jobs |
|---|---|---|---|
| Executive Assistant | +3.0% | 490 | |
| Office Manager | +1.4% | 2,690 | |
| Sales Development Representative | this role | 1,700 | |
| Marketing Specialist | -2.0% | 550 | |
| Paralegal | -3.3% | 330 |
Measured against the US median, sales development representatives rank #6 of the 17 roles we track in the North Region of Texas nonmetro area (-14.9%), between office managers (-13.1%) and data entry specialists (-15.1%). The typical role here is at -15.5%, so this job follows the area's general pay level. Sales development representatives hold 7.6% of the jobs in these 17 roles in the North Region of Texas nonmetro area, 8.6% across Texas and 7.9% nationally. That is close to the national mix.
Other areas in Texas
Across the 32 areas of Texas with data for this job, the median runs from $44,460 in Brownsville-Harlingen to $80,460 in Midland, a gap of $36,000 a year. Of the 7 areas in Texas with more sales development representatives than the North Region of Texas nonmetro area, 3 pay less: San Antonio-New Braunfels, TX ($50,610), El Paso, TX ($45,200) and McAllen-Edinburg, TX ($49,350).
| Area | Median | vs the North Region of Texas nonmetro area | Jobs |
|---|---|---|---|
| Austin-Round Rock, TX | +5.7% | 16,700 | |
| Longview, TX | +4.3% | 930 | |
| Hill Country Region of Texas (Nonmetro) | +1.7% | 1,110 | |
| North Region of Texas (Nonmetro) | this area | 1,700 | |
| Abilene, TX | -2.9% | 550 | |
| Beaumont-Port Arthur, TX | -3.1% | 1,140 | |
| Corpus Christi, TX | -3.4% | 1,220 |
the North Region of Texas nonmetro area against other US metro areas
By number of jobs, the North Region of Texas nonmetro area is #94 of 518 US areas for this job. It is one of the larger markets for this job, with pay near the middle of the US range. Outside Texas, Decatur and Tampa-St. Petersburg pay just above the North Region of Texas nonmetro area and Dalton and Spartanburg just below. All four are within $70 a year of the median in the North Region of Texas nonmetro area. Of the three markets with about as many sales development representatives, all three pay more.
| Metro area | Median | vs the North Region of Texas nonmetro area | Jobs | Close in |
|---|---|---|---|---|
| Wilmington, NC | +8.4% | 1,730 | jobs | |
| Syracuse, NY | +7.2% | 1,720 | jobs | |
| Baton Rouge, LA | +1.1% | 1,730 | jobs | |
| Tampa-St. Petersburg, FL | +0.1% | 16,050 | pay | |
| Decatur, IL | +0.0% | 290 | pay | |
| North Region of Texas (Nonmetro) | this area | 1,700 | ||
| Dalton, GA | -0.1% | 300 | pay | |
| Spartanburg, SC | -0.1% | 940 | pay |
Questions
How much does it cost to hire a sales development representative in North Region of Texas (Nonmetro)?
About $76,813 a year at the median, or $6,401 a month: $59,530 in pay plus about $17,283 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What is the pay range for sales development representatives in the North Region of Texas nonmetro area?
The median was $59,530 a year in the May 2025 BLS survey. The 10th percentile was $30,490, the 90th $123,720, and the middle half earned $40,620 to $84,390.
Is the North Region of Texas nonmetro area cheaper than the rest of Texas for sales development representatives?
Yes, it costs less: a median of $59,530 against $61,680 statewide. The next area up in Texas is the Hill Country Region of Texas nonmetro area at $60,520, the next down Abilene at $57,800.
How many sales development representatives work in the North Region of Texas nonmetro area?
BLS counts about 1,700 in the May 2025 survey. That is 1% of the Texas total of 135,030. 7 areas in Texas have more; the closest in size is Midland, with about 1,710.
Does a sales development representative cost more than a marketing specialist in the North Region of Texas nonmetro area?
Yes: $1,170 a year more at the median. The medians are $59,530 and $58,360.
Sources
4 sources, with links
- BLS OEWS May 2025, 41-3091: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-12.