Sales Development Representative salary in Reading, PA

Pay in Reading against Pennsylvania and the US

The middle half of sales development representatives in Reading earns $43,790–$89,300. Pay is tightly grouped: the top tenth starts at $127,610, only 3.5 times the bottom tenth, against 3.9 times across the US, so the going rate is easier to read. The mean ($72,630) is 19% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $45,510 wide, against $49,800 across Pennsylvania and $52,810 nationally: employers in Reading pay within a narrower band.

What to budget for a sales development representative here

Pay climbs faster above the median than below it here: the 75th percentile is $28,420 over the median, the 25th only $17,090 under it. An offer at the 75th percentile adds about $36,671 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $69,990 falls between the median and the 75th percentile in Reading, and the Pennsylvania statewide median of $64,480 falls there too.

What a hire really costs in Reading

Pay is only part of it. Benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry², which adds about $17,675 to the $60,880 median and brings it to $78,555 a year. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee³; Deel's contractor plan is the default payroll tool⁴.

Other roles in Reading

Of the 17 roles we track in Reading, this one ranks #7 by median pay, between marketing specialists ($63,040) and paralegals ($58,570). Project Coordinator is the highest at $98,040.

Measured against the US median, sales development representatives rank #15 of the 17 roles we track in Reading (-13.0%), between accountants (-9.7%) and executive assistants (-13.3%). The typical role here is at -4.3%, so, measured against the US, sales development representatives cost less in Reading than the area's general pay level would suggest. Sales development representatives hold 6.5% of the jobs in these 17 roles in Reading, 7.0% across Pennsylvania and 7.9% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.

Other areas in Pennsylvania

Across the 20 areas of Pennsylvania with data for this job, the median runs from $51,640 in Gettysburg to $71,020 in Philadelphia-Camden, a gap of $19,380 a year. Of the 6 areas in Pennsylvania with more sales development representatives than Reading, 2 pay less: Allentown-Bethlehem, PA-NJ ($59,410) and Scranton-Wilkes-Barre, PA ($56,330).

Reading against other US metro areas

By number of jobs, Reading is #155 of 518 US areas for this job. Both its size and its pay sit in the middle half of US areas. Outside Pennsylvania, Modesto and Las Vegas-Henderson pay just above Reading and St. Louis and Mankato just below. All four are within $100 a year of the median in Reading. Of the three markets with about as many sales development representatives, none pays as much.

Questions

Sources

How these pages are built: methodology and data sources. Last updated 2026-11-12.