Sales Development Representative salary in Tyler, TX

Pay in Tyler against Texas and the US

Sales development representatives at the 90th percentile earn $114,750, 3.9 times the 10th percentile; the US ratio is 3.9. The middle half of sales development representatives in Tyler earns $39,510–$77,380. The mean ($64,520) is 14% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $37,870 wide, against $43,030 across Texas and $52,810 nationally: employers in Tyler pay within a narrower band.

What to budget for a sales development representative here

The step from the 25th percentile to the median is $16,980 a year; from the median to the 75th it is $20,890, or about $26,955 once benefits are added. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $69,990 falls between the median and the 75th percentile in Tyler, and the Texas statewide median of $61,680 falls there too.

What a hire really costs in Tyler

Pay is only part of it. Benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry², which adds about $16,400 to the $56,490 median and brings it to $72,890 a year. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee³; Deel's contractor plan is the default payroll tool⁴.

Other roles in Tyler

Of the 16 roles we track in Tyler, this one ranks #7 by median pay, between paralegals ($57,320) and marketing specialists ($51,920). Project Coordinator is the highest at $79,110.

Measured against the US median, sales development representatives rank #11 of the 16 roles we track in Tyler (-19.3%), between medical administrative assistants (-17.5%) and payroll specialists (-20.1%). The typical role here is at -15.6%, so, measured against the US, sales development representatives cost less in Tyler than the area's general pay level would suggest. Sales development representatives hold 9.0% of the jobs in these 16 roles in Tyler, 8.6% across Texas and 8.0% nationally. That is close to the national mix.

Other areas in Texas

Across the 32 areas of Texas with data for this job, the median runs from $44,460 in Brownsville-Harlingen to $80,460 in Midland, a gap of $36,000 a year. Of the 16 areas in Texas with more sales development representatives than Tyler, 7 pay less, the largest of them San Antonio-New Braunfels, TX ($50,610), El Paso, TX ($45,200) and McAllen-Edinburg, TX ($49,350).

Tyler against other US metro areas

By number of jobs, Tyler is #157 of 518 US areas for this job. Both its size and its pay sit in the middle half of US areas. Outside Texas, Kingsport-Bristol and Idaho Falls pay just above Tyler and Staunton-Stuarts Draft and Hinesville just below. All four are within $200 a year of the median in Tyler. Of the three markets with about as many sales development representatives, all three pay more.

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Sources

How these pages are built: methodology and data sources. Last updated 2026-11-12.