StafkaFind workPost a jobSign inGet 3 candidates

Sales Development Representative salary in Sherman-Denison, TX

Hiring a sales development representative costs less in Sherman-Denison than in Texas or the country as a whole. The median is $53,610 a year1: 13.1% below the Texas statewide median of $61,680 and 23.4% below the US median of $69,990. Nationally it ranks #381 of 520 areas. BLS counts about 410 people in this job here.

$4,468median pay per month in Sherman-Denison
$5,765employer cost per month with benefits
$25.77median pay per hour
410people in this job in Sherman-Denison

BLS occupation 41-3091, area Sherman-Denison, TX. Data from the May 2025 release, checked 2026-10-15.

Pay in Sherman-Denison against Texas and the US

Range10thMedian90th
Sherman-Denison, TX$29,470$53,610$97,290
Texas$33,360$61,680$127,930
United States$37,980$69,990$148,840
10th to 90th percentilemiddle half (25th to 75th)median

The middle half of sales development representatives in Sherman-Denison earns $39,760–$81,330. Pay is tightly grouped: the top tenth starts at $97,290, only 3.3 times the bottom tenth, against 3.9 times across the US, so the going rate is easier to read. The mean ($62,680) is 17% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $41,570 wide, against $43,030 across Texas and $52,810 nationally: employers in Sherman-Denison pay within a narrower band.

What to budget for a sales development representative here

Point in the local rangePer yearPer monthPer hourEmployer cost per year
10th percentile$29,470$2,456$14.17$38,026
25th percentile$39,760$3,313$19.12$51,303
Median$53,610$4,468$25.77$69,174
75th percentile$81,330$6,778$39.10$104,942
90th percentile$97,290$8,108$46.77$125,535

Pay climbs faster above the median than below it here: the 75th percentile is $27,720 over the median, the 25th only $13,850 under it. An offer at the 75th percentile adds about $35,768 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $69,990 falls between the median and the 75th percentile in Sherman-Denison, and the Texas statewide median of $61,680 falls there too.

What a hire really costs in Sherman-Denison

At the $53,610 median, a local hire costs about $69,174 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, about $15,564 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.

$69,174local hire, first year incl. benefits
$13,888remote hire, first year incl. fee
$55,286difference in year one
80%of the local cost saved

Other roles in Sherman-Denison

Of the 15 roles we track in Sherman-Denison, this one ranks #7 by median pay, between office managers ($59,310) and payroll specialists ($50,540). Project Coordinator is the highest at $85,260.

The 5 roles closest in pay. All 15 roles in Sherman-Denison, TX
RoleMedianvs sales development representativeJobs
Marketing Specialist
$59,950
+11.8%130
Office Manager
$59,310
+10.6%480
Sales Development Representative
$53,610
this role410
Payroll Specialist
$50,540
-5.7%30
Paralegal
$48,110
-10.3%60

Measured against the US median, sales development representatives rank #13 of the 15 roles we track in Sherman-Denison (-23.4%), between customer support specialists (-17.2%) and paralegals (-23.5%). The typical role here is at -14.7%, so, measured against the US, sales development representatives cost less in Sherman-Denison than the area's general pay level would suggest. Sales development representatives hold 9.3% of the jobs in these 15 roles in Sherman-Denison, 8.7% across Texas and 8.0% nationally. The job is a bigger part of the local workforce in these roles than it is nationally.

Other areas in Texas

Across the 32 areas of Texas with data for this job, the median runs from $44,460 in Brownsville-Harlingen to $80,460 in Midland, a gap of $36,000 a year. Of the 25 areas in Texas with more sales development representatives than Sherman-Denison, 9 pay less, the largest of them San Antonio-New Braunfels, TX ($50,610), El Paso, TX ($45,200) and McAllen-Edinburg, TX ($49,350).

AreaMedianvs Sherman-DenisonJobs
Tyler, TX
$56,490
+5.4%940
Victoria, TX
$55,830
+4.1%330
Waco, TX
$54,570
+1.8%840
Sherman-Denison, TX
$53,610
this area410
College Station-Bryan, TX
$51,760
-3.5%820
Lubbock, TX
$51,570
-3.8%1,360
San Antonio-New Braunfels, TX
$50,610
-5.6%9,460

Sherman-Denison against other US metro areas

By number of jobs, Sherman-Denison is #281 of 518 US areas for this job. Both its size and its pay sit in the middle half of US areas. Outside Texas, Fayetteville-Springdale and Kokomo pay just above Sherman-Denison and Kahului-Wailuku and Toledo just below. All four are within $140 a year of the median in Sherman-Denison. Of the three markets with about as many sales development representatives, two pay more.

Metro areaMedianvs Sherman-DenisonJobsClose in
Kenosha, WI
$64,360
+20.1%410jobs
Saginaw, MI
$57,500
+7.3%410jobs
Kokomo, IN
$53,660
+0.1%170pay
Fayetteville-Springdale, AR
$53,640
+0.1%1,670pay
Sherman-Denison, TX
$53,610
this area410
Kahului-Wailuku, HI
$53,540
-0.1%440pay
Toledo, OH
$53,470
-0.3%1,620pay
Athens-Clarke County, GA
$49,540
-7.6%400jobs

Questions

How much does it cost to hire a sales development representative in Sherman-Denison, TX?

About $69,174 a year at the median, or $5,765 a month: $53,610 in pay plus about $15,564 in benefits and payroll taxes. Recruiting, equipment and office space are extra.

What is the pay range for sales development representatives in Sherman-Denison?

The median was $53,610 a year in the May 2025 BLS survey. The 10th percentile was $29,470, the 90th $97,290, and the middle half earned $39,760 to $81,330.

Is Sherman-Denison cheaper than the rest of Texas for sales development representatives?

Yes, it costs less: a median of $53,610 against $61,680 statewide. The next area up in Texas is Waco at $54,570, the next down College Station-Bryan at $51,760.

How many sales development representatives work in Sherman-Denison?

BLS counts about 410 in the May 2025 survey. 25 areas in Texas have more; the closest in size is Abilene, with about 550.

Does a sales development representative cost more than a payroll specialist in Sherman-Denison?

Yes: $3,070 a year more at the median. The medians are $53,610 and $50,540.

Sources

4 sources, with links
  1. BLS OEWS May 2025, 41-3091: bls.gov
  2. BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
  3. Stafka pricing: stafka.com
  4. Deel pricing, contractor management: deel.com

How these pages are built: methodology and data sources. Last updated 2026-11-12.