Marketing Specialist salary in Youngstown-Warren, OH
Youngstown-Warren is a lower-cost market for marketing specialists: the median of $59,700 a year1 is 18.0% below the Ohio statewide median of $72,790, and 24.2% below the US median of $78,760. Nationally it ranks #360 of 516 areas. BLS counts about 410 people in this job here, 1% of the Ohio total.
BLS occupation 13-1161, area Youngstown-Warren, OH. Data from the May 2025 release, checked 2026-10-15.
Pay in Youngstown-Warren against Ohio and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Youngstown-Warren, OH | $37,420 | $59,700 | $98,240 | |
| Ohio | $39,860 | $72,790 | $129,270 | |
| United States | $43,390 | $78,760 | $155,480 |
The middle half of marketing specialists in Youngstown-Warren earns $46,130–$76,950. Pay is tightly grouped: the top tenth starts at $98,240, only 2.6 times the bottom tenth, against 3.6 times across the US, so the going rate is easier to read. The mean ($65,280) is 9% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $30,820 wide, against $45,650 across Ohio and $49,960 nationally: employers in Youngstown-Warren pay within a narrower band.
What to budget for a marketing specialist here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $37,420 | $3,118 | $17.99 | $48,284 |
| 25th percentile | $46,130 | $3,844 | $22.18 | $59,523 |
| Median | $59,700 | $4,975 | $28.70 | $77,032 |
| 75th percentile | $76,950 | $6,412 | $37.00 | $99,290 |
| 90th percentile | $98,240 | $8,187 | $47.23 | $126,761 |
The step from the 25th percentile to the median is $13,570 a year; from the median to the 75th it is $17,250, or about $22,258 once benefits are added. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $78,760 falls between the 75th and 90th percentiles in Youngstown-Warren, and the Ohio statewide median of $72,790 falls between the median and the 75th percentile. An offer at the national rate would beat what three quarters of local marketing specialists earn.
What a hire really costs in Youngstown-Warren
Pay is only part of it. Benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, which adds about $17,332 to the $59,700 median and brings it to $77,032 a year. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for marketing specialists we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.
Other roles in Youngstown-Warren
Of the 17 roles we track in Youngstown-Warren, this one ranks #4 by median pay, between recruiters ($60,570) and executive assistants ($59,570). Project Coordinator is the highest at $77,160.
| Role | Median | vs marketing specialist | Jobs |
|---|---|---|---|
| Accountant | +22.4% | 1,150 | |
| Recruiter | +1.5% | 690 | |
| Marketing Specialist | this role | 410 | |
| Executive Assistant | -0.2% | 200 | |
| Office Manager | -1.4% | 1,150 |
Measured against the US median, marketing specialists rank #15 of the 17 roles we track in Youngstown-Warren (-24.2%), between executive assistants (-22.2%) and project coordinators (-24.6%). The typical role here is at -15.3%, so, measured against the US, marketing specialists cost less in Youngstown-Warren than the area's general pay level would suggest. Marketing specialists hold 3.4% of the jobs in these 17 roles in Youngstown-Warren, 5.3% across Ohio and 5.7% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.
Other areas in Ohio
Across the 16 areas of Ohio with data for this job, the median runs from $56,550 in Mansfield to $77,010 in Columbus, a gap of $20,460 a year. Of the 10 areas in Ohio with more marketing specialists than Youngstown-Warren, 2 pay less: Canton-Massillon, OH ($59,660) and the Southern Ohio nonmetro area ($59,260).
| Area | Median | vs Youngstown-Warren | Jobs |
|---|---|---|---|
| Eastern Ohio (Nonmetro) | +2.2% | 350 | |
| North Northeastern Ohio (Nonmetro) | +2.0% | 690 | |
| Sandusky, OH | +0.7% | 180 | |
| Youngstown-Warren, OH | this area | 410 | |
| Canton-Massillon, OH | -0.1% | 580 | |
| Southern Ohio (Nonmetro) | -0.7% | 420 | |
| Mansfield, OH | -5.3% | 110 |
Youngstown-Warren against other US metro areas
By number of jobs, Youngstown-Warren is #208 of 514 US areas for this job. Both its size and its pay sit in the middle half of US areas. Outside Ohio, Watertown-Fort Drum and Evansville pay just above Youngstown-Warren and Homosassa Springs and Baton Rouge just below. All four are within $70 a year of the median in Youngstown-Warren. Of the three markets with about as many marketing specialists, two pay more.
| Metro area | Median | vs Youngstown-Warren | Jobs | Close in |
|---|---|---|---|---|
| Burlington-South Burlington, VT | +25.1% | 410 | jobs | |
| Flint, MI | +0.5% | 410 | jobs | |
| Evansville, IN | +0.1% | 580 | pay | |
| Watertown-Fort Drum, NY | +0.0% | 120 | pay | |
| Youngstown-Warren, OH | this area | 410 | ||
| Homosassa Springs, FL | -0.0% | 80 | pay | |
| Baton Rouge, LA | -0.0% | 1,260 | pay | |
| Beaumont-Port Arthur, TX | -12.0% | 410 | jobs |
Questions
How much does it cost to hire a marketing specialist in Youngstown-Warren, OH?
About $77,032 a year at the median, or $6,419 a month: $59,700 in pay plus about $17,332 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What do marketing specialists earn in Youngstown-Warren?
The median was $59,700 a year in the May 2025 BLS survey. The 10th percentile was $37,420, the 90th $98,240, and the middle half earned $46,130 to $76,950.
Is Youngstown-Warren cheaper than the rest of Ohio for marketing specialists?
Yes, it costs less: a median of $59,700 against $72,790 statewide. The next area up in Ohio is Sandusky at $60,110, the next down Canton-Massillon at $59,660.
How many marketing specialists work in Youngstown-Warren?
BLS counts about 410 in the May 2025 survey. That is 1% of the Ohio total of 27,370. 10 areas in Ohio have more; the closest in size is the Southern Ohio nonmetro area, with about 420.
Does a marketing specialist cost more than an executive assistant in Youngstown-Warren?
Yes: $130 a year more at the median. The medians are $59,700 and $59,570.
Sources
4 sources, with links
- BLS OEWS May 2025, 13-1161: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-12.