Sales Development Representative salary in the Western Wisconsin nonmetro area

Pay in the Western Wisconsin nonmetro area against Wisconsin and the US

The middle half of sales development representatives in the Western Wisconsin nonmetro area earns $46,270–$77,030. Pay is tightly grouped: the top tenth starts at $105,960, only 2.9 times the bottom tenth, against 3.9 times across the US, so the going rate is easier to read. The mean ($67,950) is 17% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is only $30,760 wide, against $37,840 across Wisconsin and $52,810 nationally: employers in the Western Wisconsin nonmetro area pay within a narrower band.

What to budget for a sales development representative here

Pay climbs faster above the median than below it here: the 75th percentile is $18,890 over the median, the 25th only $11,870 under it. An offer at the 75th percentile adds about $24,374 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $69,990 falls between the median and the 75th percentile in the Western Wisconsin nonmetro area, and the Wisconsin statewide median of $64,020 falls there too.

What a hire really costs in the Western Wisconsin nonmetro area

At the $58,140 median, a local hire costs about $75,019 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry², about $16,879 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee³; Deel's contractor plan is the default payroll tool⁴.

Other roles in the Western Wisconsin nonmetro area

Of the 17 roles we track in the Western Wisconsin nonmetro area, this one ranks #7 by median pay, between marketing specialists ($60,820) and payroll specialists ($57,950). Project Coordinator is the highest at $84,420.

Measured against the US median, sales development representatives rank #15 of the 17 roles we track in the Western Wisconsin nonmetro area (-16.9%), between paralegals (-15.0%) and project coordinators (-17.5%). The typical role here is at -3.7%, so, measured against the US, sales development representatives cost less in the Western Wisconsin nonmetro area than the area's general pay level would suggest. Sales development representatives hold 4.5% of the jobs in these 17 roles in the Western Wisconsin nonmetro area, 8.1% across Wisconsin and 7.9% nationally. The job is a smaller part of the local workforce in these roles than it is nationally.

Other areas in Wisconsin

Across the 17 areas of Wisconsin with data for this job, the median runs from $57,610 in the Northwestern Wisconsin nonmetro area to $65,840 in Madison, a gap of $8,230 a year. All 11 areas in Wisconsin with more sales development representatives than the Western Wisconsin nonmetro area also pay more, among them Milwaukee-Waukesha, WI ($64,890) and Madison, WI ($65,840).

the Western Wisconsin nonmetro area against other US metro areas

By number of jobs, the Western Wisconsin nonmetro area is #298 of 518 US areas for this job. Both its size and its pay sit in the middle half of US areas. Outside Wisconsin, Winston-Salem and Lafayette pay just above the Western Wisconsin nonmetro area and Bay City and Akron just below. All four are within $100 a year of the median in the Western Wisconsin nonmetro area. Of the three markets with about as many sales development representatives, one pays more.

Questions

Sources

How these pages are built: methodology and data sources. Last updated 2026-11-12.