Sales Development Representative salary in Naples-Marco Island, FL

Pay in Naples-Marco Island against Florida and the US

The middle half of sales development representatives in Naples-Marco Island earns $46,820–$91,820. The top tenth earns $132,670 or more, 3.9 times the bottom tenth, close to the US pattern of 3.9 times. The mean ($76,660) is 19% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is $45,000 wide, between the figure for Florida ($40,930) and the US figure ($52,810).

What to budget for a sales development representative here

Pay climbs faster above the median than below it here: the 75th percentile is $27,410 over the median, the 25th only $17,590 under it. An offer at the 75th percentile adds about $35,368 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.

For scale, the US median of $69,990 falls between the median and the 75th percentile in Naples-Marco Island, and the Florida statewide median of $60,660 falls between the 25th percentile and the median.

What a hire really costs in Naples-Marco Island

At the $64,410 median, a local hire costs about $83,110 a year: benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry², about $18,700 here. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.

We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee³; Deel's contractor plan is the default payroll tool⁴.

Other roles in Naples-Marco Island

Of the 17 roles we track in Naples-Marco Island, this one ranks #8 by median pay, between paralegals ($64,660) and payroll specialists ($59,560). Project Coordinator is the highest at $99,250.

Measured against the US median, sales development representatives rank #14 of the 17 roles we track in Naples-Marco Island (-8.0%), between marketing specialists (-4.4%) and recruiters (-9.9%). The typical role here is at -2.1%, so, measured against the US, sales development representatives cost less in Naples-Marco Island than the area's general pay level would suggest. Sales development representatives hold 9.2% of the jobs in the 16 of these roles with a job count in Naples-Marco Island, 9.3% across Florida and 8.0% nationally. The job is a bigger part of the local workforce in these roles than it is nationally.

Other areas in Florida

Across the 24 areas of Florida with data for this job, the median runs from $46,070 in Lakeland-Winter Haven to $64,410 in Naples-Marco Island, a gap of $18,340 a year. All 10 areas in Florida with more sales development representatives than Naples-Marco Island pay less, among them Miami-Fort Lauderdale, FL ($62,090) and Orlando-Kissimmee, FL ($58,870).

Naples-Marco Island against other US metro areas

By number of jobs, Naples-Marco Island is #108 of 518 US areas for this job. It is one of the larger markets for this job and one of the better-paying ones. Outside Florida, Glens Falls and Huntsville pay just above Naples-Marco Island and Kenosha and Green Bay just below. All four are within $250 a year of the median in Naples-Marco Island. Of the three markets with about as many sales development representatives, two pay more.

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How these pages are built: methodology and data sources. Last updated 2026-11-12.