Sales Development Representative salary in Fort Collins-Loveland, CO
The median sales development representative in Fort Collins-Loveland earned $77,320 a year in May 20251. That is 10.5% above the US median of $69,990, even though it is 3.1% below the Colorado statewide median of $79,810. Only 26 of 520 US areas pay more for this job. About 1,510 sales development representatives work here, 4% of the Colorado total.
BLS occupation 41-3091, area Fort Collins-Loveland, CO. Data from the May 2025 release, checked 2026-10-15.
Pay in Fort Collins-Loveland against Colorado and the US
| Range | 10th | Median | 90th | |
|---|---|---|---|---|
| Fort Collins-Loveland, CO | $38,380 | $77,320 | $162,730 | |
| Colorado | $44,530 | $79,810 | $164,840 | |
| United States | $37,980 | $69,990 | $148,840 |
The middle half of sales development representatives in Fort Collins-Loveland earns $56,450–$109,990. The top tenth earns $162,730 or more, 4.2 times the bottom tenth, close to the US pattern of 3.9 times. The mean ($90,540) is 17% over the median, so a group of high earners pulls the average up; price a typical hire from the median. From the 25th to the 75th percentile, the local range is $53,540 wide, between the figure for Colorado ($55,750) and the US figure ($52,810).
What to budget for a sales development representative here
| Point in the local range | Per year | Per month | Per hour | Employer cost per year |
|---|---|---|---|---|
| 10th percentile | $38,380 | $3,198 | $18.45 | $49,523 |
| 25th percentile | $56,450 | $4,704 | $27.14 | $72,839 |
| Median | $77,320 | $6,443 | $37.17 | $99,768 |
| 75th percentile | $109,990 | $9,166 | $52.88 | $141,923 |
| 90th percentile | $162,730 | $13,561 | $78.24 | $209,974 |
Pay climbs faster above the median than below it here: the 75th percentile is $32,670 over the median, the 25th only $20,870 under it. An offer at the 75th percentile adds about $42,155 a year in employer cost. These percentiles describe what people in the job earn locally, not experience levels, so place your offer by the tasks and seniority you need.
For scale, the US median of $69,990 falls between the 25th percentile and the median in Fort Collins-Loveland, and the Colorado statewide median of $79,810 falls between the median and the 75th percentile.
What a hire really costs in Fort Collins-Loveland
Pay is only part of it. Benefits and payroll taxes other than paid leave are 22.5% of total compensation in US private industry2, which adds about $22,448 to the $77,320 median and brings it to $99,768 a year. Recruiting, equipment and office space come on top. Benefit levels vary by employer, so treat this as an estimate.
We place executive assistants, customer support and e-commerce staff today; for sales development representatives we answer within one business day whether we can help. Enter the monthly pay you have in mind to compare it with a local hire. The fee field shows our standard fee3; Deel's contractor plan is the default payroll tool4.
Other roles in Fort Collins-Loveland
Of the 17 roles we track in Fort Collins-Loveland, this one ranks #4 by median pay, between recruiters ($78,520) and marketing specialists ($74,240). Project Coordinator is the highest at $101,310.
| Role | Median | vs sales development representative | Jobs |
|---|---|---|---|
| Accountant | +15.5% | 1,860 | |
| Recruiter | +1.6% | 900 | |
| Sales Development Representative | this role | 1,510 | |
| Marketing Specialist | -4.0% | 1,610 | |
| Office Manager | -4.6% | 1,480 |
Measured against the US median, sales development representatives rank #2 of the 17 roles we track in Fort Collins-Loveland (+10.5%), between payroll specialists (+16.2%) and paralegals (+10.4%). The typical role here is at +5.2%, so, measured against the US, sales development representatives cost more in Fort Collins-Loveland than the area's general pay level would suggest. Sales development representatives hold 8.8% of the jobs in these 17 roles in Fort Collins-Loveland, 11.9% across Colorado and 7.9% nationally. That is close to the national mix.
Other areas in Colorado
Across the 10 areas of Colorado with data for this job, the median runs from $66,610 in Grand Junction to $99,990 in Boulder, a gap of $33,380 a year. Of the 3 areas in Colorado with more sales development representatives than Fort Collins-Loveland, 1 pays less: Colorado Springs, CO ($75,830).
| Area | Median | vs Fort Collins-Loveland | Jobs |
|---|---|---|---|
| Southwest Colorado (Nonmetro) | +1.4% | 960 | |
| Eastern and Southern Colorado (Nonmetro) | +0.5% | n/a | |
| Northwest Colorado (Nonmetro) | +0.5% | 1,190 | |
| Fort Collins-Loveland, CO | this area | 1,510 | |
| Colorado Springs, CO | -1.9% | 3,060 | |
| Greeley, CO | -2.2% | 980 | |
| Pueblo, CO | -4.0% | 480 |
Fort Collins-Loveland against other US metro areas
By number of jobs, Fort Collins-Loveland is #107 of 518 US areas for this job. It is one of the larger markets for this job and one of the better-paying ones. Outside Colorado, Worcester and Trenton-Princeton pay just above Fort Collins-Loveland and Minneapolis-St. Paul and Detroit-Warren just below. All four are within $330 a year of the median in Fort Collins-Loveland. Of the three markets with about as many sales development representatives, none pays as much.
| Metro area | Median | vs Fort Collins-Loveland | Jobs | Close in |
|---|---|---|---|---|
| Trenton-Princeton, NJ | +0.2% | 1,620 | pay | |
| Worcester, MA | +0.1% | 2,180 | pay | |
| Fort Collins-Loveland, CO | this area | 1,510 | ||
| Minneapolis-St. Paul, MN-WI | -0.3% | 14,070 | pay | |
| Detroit-Warren, MI | -0.4% | 13,130 | pay | |
| Naples-Marco Island, FL | -16.7% | 1,500 | jobs | |
| Asheville, NC | -25.2% | 1,490 | jobs | |
| Pensacola-Ferry Pass, FL | -27.3% | 1,500 | jobs |
Questions
How much does it cost to hire a sales development representative in Fort Collins-Loveland, CO?
About $99,768 a year at the median, or $8,314 a month: $77,320 in pay plus about $22,448 in benefits and payroll taxes. Recruiting, equipment and office space are extra.
What do sales development representatives earn in Fort Collins-Loveland?
Pay here is higher than in three quarters of US areas. The median was $77,320 a year in the May 2025 BLS survey. The 10th percentile was $38,380, the 90th $162,730, and the middle half earned $56,450 to $109,990.
Is Fort Collins-Loveland cheaper than the rest of Colorado for sales development representatives?
Yes, it costs less: a median of $77,320 against $79,810 statewide. The next area up in Colorado is the Northwest Colorado nonmetro area at $77,730, the next down Colorado Springs at $75,830.
How many sales development representatives work in Fort Collins-Loveland?
BLS counts about 1,510 in the May 2025 survey. That is 4% of the Colorado total of 37,810. 3 areas in Colorado have more; the closest in size is Colorado Springs, with about 3,060.
Does a sales development representative cost more than a marketing specialist in Fort Collins-Loveland?
Yes: $3,080 a year more at the median. The medians are $77,320 and $74,240.
Sources
4 sources, with links
- BLS OEWS May 2025, 41-3091: bls.gov
- BLS Employer Costs for Employee Compensation, private industry, June 2026: bls.gov
- Stafka pricing: stafka.com
- Deel pricing, contractor management: deel.com
How these pages are built: methodology and data sources. Last updated 2026-11-12.